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Press Release

Kirin Cosmetics “Targets cheap consumers with cost-effectiveness and cost-effectiveness!”

작성자 관리자 등록일 2023. 01. 03 조회수 222

헤어케어 전문 기업 (주)기린화장품이 가성비·가심비를 모두 만족하는 ‘나인밀라 살롱스파 프로페셔널 샴푸’를 새롭게 출시하고 영업망을 집중 공략하고 나섰다.
▲ Kirin Cosmetics Co., Ltd., a company specializing in hair care, launched a new ‘Nine Mila Salon Spa Professional Shampoo’ that satisfies both cost-effectiveness and cost-effectiveness, and is focusing on its sales network.

 

As the economic difficulties caused by the “three highs” such as high prices, high interest rates, and high exchange rates continue, consumers’ propensity to pursue cost-effectiveness is getting stronger.

Kirin Cosmetics Co., Ltd. (CEO Lee Byeong-jun), which operates hair care brands such as '1 minute patent dye' and 'Nine Milla', is a large-capacity (1,000ml) high-quality 'Nine Milla Salon' We have launched a new ‘Spa Professional Shampoo’.

Park Hyeon-soo, head of the general division, who is in charge of the sales front, said, “The product is developed and produced with the same raw materials and ingredients as the products exported to the United States. background explained.

“Especially, △naturally derived surfactants △patented collagen ingredients △main ingredients such as centella asiatica extract and panthenol, which are excellent for scalp soothing, will be able to confirm the product’s power,” he said. “Not only professional shops including beauty salons, but also sensitive scalp It is a product with sufficient factors to appeal to consumers with

Kirin Cosmetics Co., Ltd. is expanding its dominance by covering professional distribution of Nine Mila Salon Spa Professional Shampoo not only online (Nine Milla exclusive sales site) but also offline (beauty material vendors and pharmacy wholesalers) channels.

An official from Kirin Cosmetics said, “Based on the R&D power accumulated so far in the hair care category, we plan to expand consumer contact points through the development of high-quality products with top priority on quality.” We will grow into a luxury hair care company, from hair dyes that can be patented (Korean and US patents) to hair loss mitigating hair care brand 'Nine Milla'.”


Source: Cosmorning ( https://www.cosmorning.com/news/article.html?no=44595 )